Comms / Frequently asked
Straight answers.
16 questions we hear from business owners across Cyprus, grouped by topic. If yours is missing, the flight check is the fastest way to get it answered.
Topic 01
Pricing and websites
01How much does a website cost in Cyprus?
Quotes in Cyprus range from a few hundred euros for a template to five figures for a custom build. Rocket ROI charges EUR 600 + VAT for a full package: up to six pages, mobile first design, on page SEO, conversion tracking, forms and a launch checklist. Maintenance is EUR 20 + VAT a month. Online shops and larger sites are quoted separately.
02What does website maintenance cost in Cyprus?
With us, EUR 20 + VAT a month. It covers hosting, the SSL certificate, updates and security patches, uptime and speed monitoring, small monthly changes and a yearly review of your pages. There is no long contract.
03How long does a website take to build?
A six page site usually takes two to three weeks from the day we have your text, photos and logo. Most delays come from waiting on content, so we send a short checklist on day one and can write the copy for you if you prefer.
04Do you build websites in Greek and English?
Yes. The package includes one language. A second language is quoted per page because it is real translation and separate SEO work, not a plugin. Every site is set up so the second language can be added later without rebuilding.
Topic 02
Google Ads and Meta Ads
01How much do Google Ads cost in Cyprus?
Two costs. First, what you pay Google per click, which varies by industry: under one euro for many local services, several euros for property and finance, more for legal terms. Second, a management fee for running the account, which we quote after the flight check. There is no minimum budget, but under a few hundred euros a month the data is too thin to optimise.
02Google Ads or Meta Ads, which should a Cyprus business use?
Google Ads if people already search for what you sell, for example a plumber in Larnaca or a car hire in Paphos. Meta Ads if you need to create demand, show something visual or reach tourists before they arrive. Many businesses run both: Google to catch demand, Meta to build it and to retarget.
03What is a good cost per lead?
The one that leaves you a profit after you close the lead. We work it backwards from your average sale value and close rate, then set that as the target in the account. We will not quote a generic figure because it would be invented.
Topic 03
SEO, GEO and AEO
01How long does SEO take to work in Cyprus?
Technical fixes and local pages usually show movement within two to three months. Competitive English head terms such as web design cyprus or seo cyprus take six to twelve months. SEO compounds, so the return grows each month you keep going.
02Should my SEO be in Greek or English?
Both, mapped separately. Cyprus searches in Greek (including Greeklish) and English, often from the same person on the same day. English terms are more competitive because international firms target them. Greek terms are often cheaper to win and convert well for local services.
03What is GEO (generative engine optimisation)?
Making your pages the source that AI engines such as ChatGPT, Perplexity and Google AI Overviews cite when they answer a question. It builds on SEO: clear entities, direct answers, structured data, consistent facts about your business across the web. It is early, so we track citations and report what changes.
04What is AEO (answer engine optimisation)?
Writing pages so that a search or AI engine can lift the answer directly: a short direct answer under a question heading, supporting detail below, FAQ schema so the engine can read it. This page is an example.
05Can you guarantee a first page ranking?
No, and nobody honest can. We can show you the queries, the competition, the plan and the monthly movement. Where a term is out of reach on your budget we say so and pick a term that is not.
Topic 04
Working together
01What is a flight check?
A free 30 minute review of your ads, website and rankings. We look at your tracking, site speed, Greek and English visibility and current cost per lead. You leave with a written list of what to fix first and what it should cost. No obligation.
02Which cities in Cyprus do you cover?
Limassol, Nicosia, Larnaca and Paphos, and everywhere in between. Meetings can be in person in any of the four or on a video call. Each city has its own page with local notes.
03What does the monthly readout contain?
Spend by channel, leads and cost per lead by channel, city and language, revenue and ROAS where tracked, ranking and AI citation movers, three to five lines on what we changed, and a short list of decisions for next month.
04Do you require long contracts?
No. Web design is a one off project. Monthly services run month to month with 30 days of notice. We would rather earn the next month with the readout than lock you in.
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